B.C. - March 15, 2012: After four years of success with
The Shopping Channel in Canada, a new business venture was
launched between OK Initiatives and ShopNBC to market Mastermoves
Core Training system in the United States.
Seen on TV - ShopNBC
together the complimentary strengths one of biggest broadcast
and cable home shopping network, and Mastermoves, a highly
effective Core Training system will prove to be an auspicious
move." Oswaldo Koch, President of OK Initiatives, Inc.,
was quoted today.
a shared vision for promoting better health and fitness,
this new partnership will focus on Core Training to reduce
obesity in the United States.The obesity rate in North American
countries is not only prevalent among adults but children
as well. We often neglect nutrition in favor of convenience,
leading to bad habits and a sedentary lifestyle. Mastermoves
is designed to help people make better choices starting
with nutrition, hydration and exercises.
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OK Initiatives, Inc.
OK Initiatives envisions optimal global fitness, and the
achievement of high productivity through the use of the
Mastermoves Core Training system. Mastermoves uses simple,
affordable and portable tools that facilitate a rotation
movement, effecting elongation and compression of all the
abdominal and back muscles simultaneously and in alignment.
These natural and focused moves, performed in a standing
position, strengthen and condition the 'core', creating
that strong foundation required for all activities and achieving
perfect posture. For more information please visit www.mastermoves.com
ShopNBC is an American broadcast and cable home shopping
network, owned and operated by ValueVision Media, which
is in turn 30% owned by GE Equity and NBC Universal. ShopNBC
is headquartered in Eden Prairie, Minnesota. ShopNBC's
main competitors are HSN (Home Shopping Network) and QVC.ShopNBC
currently holds an "A-" rating from the Better
Business Bureau of Minnesota and North Dakota for properly
addressing consumer matters.
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